How We Are Scaling this Brand 115%+ YoY

October 08, 2024

Hey there, it’s Patrick.

I wanted to take a moment to share some amazing results from one of our long-standing Shopify clients.

We’ve been working with them for over 14 months, and the progress we’ve seen has been nothing short of incredible.

Here’s what we’ve helped them achieve:

• $466,781.54 in total sales so far in 2024 📈

• That’s a 115% increase compared to the same period in 2023!

As you can see from the chart, this year has been a game-changer for them, with major spikes in sales in March and May, and consistent growth.

This success didn’t happen by chance—we focused on implementing advanced email marketing strategies, refining their Klaviyo flows, and leveraging seasonal promotions to keep their audience engaged.

What drove this growth?

  1. Optimized Email Campaigns: We introduced targeted email sequences that spoke directly to their customers’ needs, turning their list into a sales machine.

  2. High-Converting Ad Creatives: By crafting scroll-stopping ad creatives for Facebook, and Instagram, we consistently drove high-intent traffic to their site.

  3. Performance-Driven Paid Ads: Our paid media strategy focused on scaling the most profitable ads and targeting lookalike audiences, helping boost new customer acquisition and retention.

  4. Aggressive SMS Integration: We paired SMS with email campaigns to create a one-two punch, ensuring maximum reach and engagement.

  5. A/B Testing of Email Content and Ads: We constantly tested subject lines, email copy, ad creatives, and targeting, optimizing each piece for higher open rates, click-throughs, and conversion rates.

  6. Strategic Promotions & Flash Sales: We timed our sales and ad pushes around key moments in the year to keep momentum high and maintain audience engagement.

A Holistic Approach to Growth

We combined a data-driven paid media strategy with conversion-focused emails and sales flows that converted traffic into revenue, all while building trust and anticipation with their audience.

Whether it’s supercharging your email flows, executing high-converting ads, or getting ready for Black Friday/Cyber Monday, we’re here to help you grow.

Talk soon,

Patrick O’Driscoll