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- You Must Know These 2 Metrics to Scale Your Business (CAC & LTV)
You Must Know These 2 Metrics to Scale Your Business (CAC & LTV)
Hey there, it’s Patrick.
Have you ever watched Shark Tank?
I assume you have, I feel like every business owner has seen at least one episode.
On each episode, Kevin O’Leary tends to skip the BS and ask this question:
How much does it cost you to acquire a customer?
Oftentimes, the entrepreneur looks like a deer in the headlights.
With absolutely ZERO idea what their Customer Acquisition Cost (CAC) is.
Lucky for you, I got you covered.
In my latest training, I breakdown:
The definitions and importance of CAC and LTV
How to accurately calculate these metrics
Strategies to optimize your marketing efforts using CAC and LTV
Real-world examples from managing millions in ad spend for fitness brands
Check out the video here.
Keep pushing forward,
Patrick O’Driscoll
Co-Founder, The Visionary Group
Book a Call Here